Below is just a small sampling of some of our recent projects:
| Custom Garage Works | Synagogue Art |
| Loveland Design Center | Auto Pawn America |
| Corbett Business Consulting | Eagle Industries |
| InnerBalance Health Center | B.E.A.T. Riding |
Custom Garage Works: www.customgarageworks.com Custom Garage Works is in the business of beautifying garages. They offer a variety of flooring finishes and storage systems to customize any garage. |
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| Objective:
Start-up business offering high end garage customization. Developed
their corporate identity including logo, marketing materials and
website to offer a nostalgic feel and classic impression of quality.
Their target demographic are affluent households and primarily men
aged 35-55. Results: Idea Direct assisted in the selection of the company name (based on domain name research), created the corporate logo and built the web site to reflect the company positioning and customer insight. Since it's inception in mid 2004, the company is growing rapidly with sales nearly doubling every month. Photography provided by Idea Direct as well. Site includes an admin system to allow for easy uploading of images to the photo gallery without needing to know HTML or programming making site updates easily done by the client. back to top |
Loveland Design Center: www.lovelanddesigncenter.com Loveland Design Center is the premier floor covering retailer in Northern Colorado selling a variety of carpets, tile, hardwoods and area rugs. |
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| Objective:
Provide an outsourced marketing solution to handle the entire marketing
need of the company. Results: Idea Direct handles the entire marketing needs for Loveland Design Center. This allows the company to focus on the operations of the business while Idea Direct provides world class marketing support and expertise. The marketing services provided include: collateral design and printing, web development, search optimization, business planning, strategic planning, photography, custom software/database development, managment of media budget, media placement and negotiations, television production, and computer technology deployment. back to top |
Corbett Business Consulting: www.corbettbusinessconsulting.com Corbett Business Consulting provides consulting services to small and medium sized businesses. Primarily, the company offers assistance with systemizing businesses, strategic planning and generally creating order out of chaos. |
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| Objective:
Development of corporate identity package for new start-up consulting
business. Including: logo, letterhead, envelopes, business cards,
brochure and comprehensive website. Extensive copywriting also provided
to develop service offering for the business. Results: Idea Direct provided guidance with the naming of the business and created the logo and brand identity for Corbett Business Consulting. Created a custom designed website, hosting and search engine optimization services along with various print materials which has resulted in several new clients for the company and a professional image for this small consulting organization. back to top |
InnerBalance Health Center: www.innerbalancehealthcenter.com InnerBalance Health Center is a company based in Northern Colorado. They are a Drug and alcohol treatment center, detox and rehab facility, and recovery program in Colorado. They offer inpatient and outpatient substance abuse treatment for drug and alcohol addiction. |
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| Objective:
Increase website traffic and leads through more cost effective online
marketing tactics. Results: Rebuilt the entire site for improved search optimization as well as ongoing monthly search optimization efforts to improve natural search rankings. Developed a comprehensive pay-per-click strategy that significantly reduced the monthly online expenditures while increasing the number of visitors, conversion rate and ultimately sales. Also added shopping capabilities to the site which generates revenue through the sale of supplements. back to top |
Synagogue Art: www.synagogueart.com Artist David Klass based in New York showcases a variety of unique Artwork and decor for synagogues all around the world. |
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| Objective:
Increases the number of leads generated from search engines through
effective search optimization services. Results: Increased exposure to major search engines. Services included submission and Deluxe optimization. Resulted in first page search rankings for many of the target keywords including #1 for "Synagogue Art" in Google, #1 for "ark doors" and #5 for "eternal lights." back to top |
Auto Pawn America: www.autopawnamerica.com Auto Pawn America provides loans to people based on the equity available in their vehicle. Loans can be obtained in 15 minutes with no credit checks or paperwork hassles. |
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| Objective:
Provide an outsourced solution for Auto Pawn America with the primary
emphasis placed on lead generation as well as strategic planning. Results: Idea Direct provides all marketing support for Auto Pawn America including development of print advertising, yellow page ads, and newspaper. In addition to advertising, Idea Direct provides ongoing strategic planning support and business planning. Internet services include ongoing search optimization and pay-per-click management. The web site is the most cost effective method of marketing for the company. The website was created for the sole purpose of generating leads and major considerations were placed on search engine optimization. Auto Pawn America is currently #1 in Google for search term "auto pawn," #2 for "autopawn" and #2 for "Loveland Pawn Shop" and has a top 10 position for dozens of key phrases. back to top |
Eagle Industries: www.eagleindustriesonline.com Web site, logo development and corporate identity package for local power washing and professional cleaning company. |
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| Objective:
Create a well integrated brand that conveys a professional and clean
image. Results: Helped give Eagle Industries a professional appearance when presenting to larger organizations. Marketing materials developed included a custom designed logo, clean and organized website, brochure, business cards, letterhead and envelopes. back to top |
B.E.A.T. Riding: www.beatriding.org Non-profit equestrian therapy organization in Hillsboro, Oregon providing horseback riding lessons for children and adults with mental and physical disabilities. |
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| Objective:
Develop an online presence to facilitate fundraising, enhance the
brand image of B.E.A.T. Riding, provide an efficient means of communicating
with stakeholders and generate leads for potential students. Results: Increased awareness of B.E.A.T. Riding among potential students. Leads increased by over 30% in the first year primarily due to the web site. In addition, several major donations and grants along with numerous smaller contributions have resulted from the leads obtained from the web site. back to top |
Here are some helpful real estate and mortgage sites in Fort Collins:
